Lunar New Year x Product-Led Growth (PLG)

The crossover - Meme Wednesday

Product Led Growth (PLG) Bowl of Noodles and Customer Retention

Product Led Growth (PLG) Bowl of Noodles

🧧 This Lunar NY; 🙏 Wishing for my PLG retention as long as these noodles 🍜

😁😁😁

Product Led Growth (PLG) Fortune Cookie, Improving Churn Rate

Product Led Growth (PLG) Fortune Cookie

 🥠 Cracking a fortune cookie... 🥠 

 🏮🧧  "Your Churn Rate Will Improve!" 🧧 🏮

I like the sound of that! 😅 🙏 🙏 🙏 

Product Led Growth (PLG) Cleaning up the Product Backlog & Roadmap

Product Led Growth (PLG) Cleaning up the Backlog

🤲 As a team, we are sweeping the messy product backlog. 😅

🏮 “Out with the old PLG features, in with the ones users actually want.” 🏮

😂 Me thinking... "out with the old features, in with ones users actually BUY" 🤑

Product Led Growth (PLG) Hot Pot for Sales, Engineering, Growth, Marketing, and Design

Product Led Growth (PLG) Hot Pot

🧧 🍲 PLG success is all about mixing the right ingredients. 🍲 🧧

😂 Come on! Sales, Marketing, Engineering, Design, and Growth can all get together, laugh, and "look like we are aligned" at least once a year 😂

Product Led Growth (PLG) Lion Dance around the Market Acquisition

Product Led Growth (PLG) Lion Dance

🧧 Happy Lunar New Year! Coming through with my PLG Freemium Lion Dance 🦁🕺

When we say Free 🆓, we are the talk around town! Making a big impression! Virality! 🗣️




Product Led Growth (PLG) Freemium Red Envelope

Product Led Growth (PLG) Red Envelope

When we launched our PLG Freemium tier, customers felt it was too good to be true. 😅

We won their trust, and now they spread the word! 🗣️

🏮 Now we are passing out our freemium software, like passing red envelopes on Lunar New Year! 🧧

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I am Gary Yau Chan. 3x Head of Growth. Product Growth specialist. 26x hackathon winner. I write about #PLG and #BuildInPublic. Please follow me on LinkedIn, or read about what you can hire me for on my Notion page.